Case Study: Mercatus drives faster investment insights and better reporting with GoodData

Mercatus shortens sales cycle by 80% with GoodData

Mercatus provides cloud-based asset and investment management software for funds investing in alternative assets. Their challenge was meeting customer demands for real-time insights and custom reporting across numerous projects, as manually compiling data from scattered sources was inefficient and prone to error. To address this, they partnered with vendor GoodData to integrate a powerful analytics solution into their platform.

The solution implemented by GoodData provided Mercatus with stunning data visualizations and self-service analytics capabilities, enabling their customers to generate insights independently. This resulted in Mercatus gaining a two-year time-to-market advantage over competitors, shortening their sales cycle by 80%, and increasing sales. Customers also saved 2-3 hours per week in reporting time, and Mercatus achieved significant gains in upsell revenue.

Mercatus