Case Study: Pinnacle Investment Management Group achieves tripled employee impact and $9,000+ raised for its Foundation with Good2Give

Workplace giving appeal boosts support for charitable foundation

Pinnacle Investment Management Group, a leading Australian multi-affiliate investment manager, wanted to boost employee participation and affiliate engagement in its Pinnacle Charitable Foundation’s workplace giving program to increase funding and awareness of its charity partnerships. To make giving easy and more attractive, Pinnacle used the Good2Give Workplace Giving Platform alongside its company gift‑matching program.

Good2Give set up a month‑long appeal that tripled employees’ pre‑tax contributions (up to $250 per person) and processed donations while Pinnacle promoted the campaign internally. The initiative generated over $9,000 for the Foundation, funding support to three partner charities (R U OK?, batyr Australia and ReachOut Australia), prompted one affiliate to adopt workplace giving and drew interest from two more, and strengthened employee engagement — outcomes Pinnacle attributed to Good2Give’s setup and processing support.

Pinnacle Investment Management Group

Mary Jung

Community Investment Manager