Case Study: Consuela achieves a flexible, content-rich Shopify experience with Good Work

Consuela boosts time on-site and conversion rate with Good Work

The customer, Consuela Style, faced a challenge as their business grew. Their initial off-the-shelf Shopify site lacked the flexibility needed to create content-rich pages and support their updated messaging. They partnered with the vendor Good Work to develop a custom, robust site that would combine powerful eCommerce capability with a beautiful design and seamless customer experience.

Good Work implemented a headless solution by knitting together a Craft CMS site for content and design with Shopify for eCommerce functionality. This approach provided Consuela Style with greatly increased back-end flexibility and the ability to showcase products on content pages. The vendor's solution resulted in an improved user experience, leading to measurable increases in both time spent on the site and the conversion rate.

Consuela Style