Case Study: Domaine Serene boosts paid media performance with Good and Gold Marketing

Domaine Serene boosts winery visits to 3,177 with Good and Gold Marketing

Good and Gold Marketing partnered with Domaine Serene, America's most awarded winery, to address a significant challenge. The winery was locked out of its Meta Business Manager and ad account, and its analytics needed an upgrade to Google Analytics 4. The goal was to revitalize their paid media presence on Meta and Google to attract new customers to their premium brand.

The solution from Good and Gold Marketing involved a comprehensive strategy to recover the ad accounts and implement targeted campaigns focused on e-commerce, tasting room reservations, and lead generation. The results were impressive, with key metrics including 116 reservations, 67,000 clicks, and a cost per click of $1.03, which was significantly lower than the industry average. The work by Good and Gold Marketing led to a highly efficient and successful paid media program for Domaine Serene.

Domaine Serene