Case Study: Bad Ass Extension Cords launches a searchable eCommerce catalog with GoldenComm

Bad Ass Extension Cords launches a searchable eCommerce catalog with GoldenComm

Bad Ass Extension Cords, a provider of heavy-duty industrial extension cords, faced the challenge of moving into the eCommerce space and needed to build its entire brand and online presence from the ground up. They engaged the vendor GoldenComm for professional website design, brand concept creation, and to utilize the nopCommerce platform for their new online store.

GoldenComm implemented a comprehensive solution that included creating the company's name, logo, and style guide, followed by building a custom nopCommerce website. The solution featured a SOLR-integrated search function and a custom product configurator, making it easy for users to search for cords based on specific attributes. This provided Bad Ass Extension Cords with a powerful and easy-to-use eCommerce platform to bring their extensive catalog online.

Bad Ass Extension Cords