Case Study: Axonius achieves 400+ signups and 50+ demos by launching a 400-person virtual event in 32 days with Goldcast

How to launch a 400-person virtual event in 32 days (during a global pandemic)

Axonius, led by Senior Marketing Manager Anna Suslova, faced the sudden shift to virtual events when COVID-19 wiped out their in-person calendar. With just 32 days to launch Predictability 2021—an intimate, half-day summit for CISOs and top accounts—Axonius needed a virtual event platform that would stand out from standard webinars, protect attendee privacy, capture rich engagement data, and integrate with their sales tools. They chose Goldcast’s virtual event platform to meet those needs.

Goldcast delivered a fully customizable, brandable, human-first event environment with moderated chat/Q&A, session-level analytics, and hands-on support, enabling Axonius to run a polished summit on short notice. The event drove over 400 signups, exceeded their 50-demo target via group demos, and captured detailed engagement data (sessions attended, minutes viewed, resources downloaded) that Axonius handed to sales for segmented, personalized follow-up—turning event engagement into pipeline momentum. Goldcast’s platform and support were credited for the smooth execution and measurable impact.

Axonius

Anna Suslova

Senior Marketing Manager