Case Study: The Fine Cheese Co. improves CRM usability and customer service with Gold-Vision CRM

The Fine Cheese Co - Customer Case Study

The Fine Cheese Co., a British artisan cheese manufacturer and retailer with more than 30 years of experience, needed a CRM that could support customer service across a wide customer base in the UK and 30 countries overseas. After more than 11 years with Gold-Vision CRM, the company upgraded from Gold-Vision 7 on-premise to Gold-Vision 8 and moved to cloud-based hosting.

With Gold-Vision CRM, The Fine Cheese Co. uses notes, broadcasting, email tracking, activities, to-do lists, dashboards, and bulk uploads to help Account Managers and Account Coordinators manage accounts and repeat orders. The upgrade made the system easier to navigate and simpler to onboard new users, improved prospect targeting and prospect-to-customer conversions, and increased user engagement ten-fold.

The Fine Cheese Co.

Robert Bowden

Sales Account Manager