Case Study: Southern States Cooperative gives frontline employees phone-first access to company information with goHappy

Southern States Cooperative cuts question resolution to 30 seconds with goHappy

Southern States Cooperative, an agricultural supply cooperative with a large deskless workforce, faced a significant challenge in communicating with employees who lacked company email access. Their traditional SharePoint intranet was inaccessible to most frontline and seasonal workers, leading to scattered, outdated information and an over-reliance on HR to answer basic questions. They partnered with goHappy to implement its Engagement Hub to solve this problem.

By deploying goHappy's Engagement Hub alongside its existing Messaging tool, Southern States created a single, phone-first home for company information that required no login. The solution dramatically cut the average time to resolve an employee question from several minutes down to 30 seconds. Additionally, newsletter links sent via goHappy Messaging drove 2–3x viewership spikes on content within the Hub, and HR regained significant time previously spent chasing down documents.

Southern States Cooperative