Case Study: Freeport Village Station achieves a consistent omni-channel guest experience and increased email engagement with GoGoGuest

How Freeport Village Station Uses Data And The Right Digital Tools To Create A Consistent Guest Experience

Freeport Village Station, a 120,000‑square‑foot outdoor premium shopping destination in Freeport, Maine, faced siloed digital tools, long‑dormant email lists and the challenge of delivering a consistent guest experience across storefronts and digital channels with a small marketing team. To solve this, they turned to GoGoGuest’s customer data platform and digital tools — including Business WiFi integrations and Guest Intelligence — to centralize customer data and unify their marketing channels.

GoGoGuest implemented one‑click integrations, list capture via Business WiFi, drag‑and‑drop campaign tools and data‑driven customer journeys that personalized outreach and rewards. In their first year with GoGoGuest Freeport Village Station collected thousands of subscriber emails, launched highly targeted rewards for 30+ retailers, reactivated dormant subscribers with automated journeys, and sped up campaign delivery and onboarding — outcomes the team credits to GoGoGuest’s platform and ecosystem.

Freeport Village Station