Case Study: ClickBoost boosts mobile speed and Core Web Vitals with GoGoChimp

ClickBoost boosts mobile speed 36→74 in 11 days with GoGoChimp

ClickBoost, a UK-based paid-media agency, faced a critical performance issue where its homepage was severely slowed down by a 150MB video carousel, resulting in a poor mobile PageSpeed score of 36/100. This performance deficit threatened the agency's credibility. They engaged GoGoChimp for a Speed Sprint to fix Core Web Vitals without sacrificing the visual impact of their case studies.

GoGoChimp executed a three-layer solution involving aggressive video compression, a custom script to load videos only when in view, and a purge of unnecessary JavaScript. This reduced the page weight by 98.3% to just 2.5MB and dramatically improved the mobile PageSpeed score to 74/100. The resulting instant page interactivity for ClickBoost's paid-media landing pages helped lower their Cost Per Acquisition by keeping more traffic on-site to convert.

ClickBoost