Case Study: a global B2B SaaS tech company boosts worldwide customer acquisition with Further

Boosting Worldwide Customer Acquisition for a Global B2B SaaS Technology Brand

Further was hired by a global B2B SaaS tech company looking to improve its brand awareness while also maintaining a 2:1 return on adonged media strategy after first optimizing the client's data foundation and analytics tracking. The solution involved programmatic video and display ads, LinkedIn and Facebook campaigns, and a robust paid search program. This approach resulted in a 55% a 2.5:1 ROAS, exceeding the client's target