Case Study: Strongward grows average one-time gift size by 66% with GoFundMe Pro

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Preview of the Strongward Case Study

Strongward grows average one-time gift size by 66% with GoFundMe Pro

Strongward, a disaster recovery and resilience nonprofit, needed a new fundraising platform with robust data capabilities and an improved donor experience to better respond to natural disasters. They selected GoFundMe Pro, specifically interested in its Intelligent Ask Amounts feature, to upgrade their technology and optimize their website for donors.

By implementing GoFundMe Pro's platform, Strongward used Intelligent Ask Amounts and Campaign Studio to quickly launch campaigns following two hurricanes. This solution led to a 66% increase in average one-time gift size, a 17% increase in average recurring gift size, and a 59% increase in conversion rate. The integration with Salesforce also saved the team over eight hours per week. These results enabled Strongward to fundraise sufficiently to establish a permanent recovery residence in Florida.


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