Case Study: Baby2Baby acquires 4,000+ new donors in six weeks with GoFundMe Pro

Baby2Baby acquired over 4,000 new donors in just six weeks with GoFundMe Pro’s fundraising tools

Baby2Baby, a nonprofit providing children in poverty with basic necessities, faced the challenge of needing to quickly raise emergency funds to help children impacted by the Maui wildfires. They turned to the vendor GoFundMe Pro and its peer-to-peer fundraising tool to rally their community for support.

Using GoFundMe Pro's intuitive platform, Baby2Baby launched a peer-to-peer campaign that allowed supporters to easily create their own fundraising pages. The solution implemented by GoFundMe Pro enabled the organization to reach a wider audience, resulting in over $1 million raised in six weeks. This effort acquired over 4,000 new donors and provided 1.5 million essential items to children in Maui.

Baby2Baby

Molly Baker

Senior Director of Development