Case Study: Tap Cancer Out raises $4.7M with GoFundMe Pro

Tap Cancer Out connects passions with fundraising to raise $4.7M on GoFundMe Pro

Tap Cancer Out, a nonprofit motivating the Brazilian jiu-jitsu community to raise funds for cancer-fighting organizations, sought to connect like-minded enthusiasts to participate in fundraising competitions. They partnered with GoFundMe Pro to implement a registration with fundraising model for their tournaments.

Using GoFundMe Pro's platform, Tap Cancer Out allowed participants to either pay an entrance fee or register for free by committing to a fundraising minimum. This solution enabled them to accurately track data and expand into new sports. The vendor's tools helped Tap Cancer Out raise $4.7 million on GoFundMe Pro, with paid media now driving 37% of their tournament registrations.

Tap Cancer Out

Jon Thomas

Founder and CEO