GoFundMe Pro
90 Case Studies
A GoFundMe Pro Case Study
All Hands and Hearts, a volunteer-powered disaster relief organization, needed to improve its digital fundraising to better engage supporters and rapidly respond to disasters. Their challenge was to adopt a more advanced, data-driven approach to keep up with evolving digital trends and donor behavior. To address this, they partnered with the vendor GoFundMe Pro and utilized its campaign builder tool, Studio.
GoFundMe Pro, in conjunction with digital marketing agency Community Boost, implemented a powerful strategy centered around an evergreen Disaster Relief Fund campaign. This solution included pre-prepared ad variations and a streamlined donation process. The results were significant, with GoFundMe Pro helping to achieve a 1,181% increase in total donation value, a 200% rise in volunteer applications, and a 2.41x average return on ad spend year over year.
Heidi Dubreuil
Senior Director of Development