GoFundMe Pro
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A GoFundMe Pro Case Study
The nonprofit organization To Write Love on Her Arms (TWLOHA) faced the challenge of building a compelling and cost-effective annual donor retention campaign. Their traditional process of outsourcing the creation of a customized, branded landing page was both expensive and time-consuming, placing a significant burden on their resources. They turned to the vendor GoFundMe Pro and its Studio product to find a more efficient solution.
Using GoFundMe Pro's Studio, TWLOHA's team was able to design and build a fully branded campaign page entirely in-house with its drag-and-drop functionality. The solution enabled them to create a mobile-optimized, donor-centric experience 3-4 times faster than their previous method, saving thousands of dollars. This resulted in a measurable positive impact, including a $70 increase in the average gift size year-over-year.
Lindsay Kolsch
Co-Executive Director