Case Study: Dress for Success Indianapolis eliminates manual data entry with GoFundMe Pro’s Live Events

A GoFundMe Pro Case Study

Preview of the Dress for Success Indianapolis Case Study

Dress for Success Indianapolis eliminated hours of manual data entry with GoFundMe Pro’s Live Events

Dress for Success Indianapolis, a nonprofit empowering women, faced the challenge of reducing manual administrative work to improve the experience at its annual fundraising event. They sought a solution from vendor GoFundMe Pro, specifically its Live Events service, to automate guest management and CRM tracking.

The solution implemented by GoFundMe Pro automated registration, communication, and check-in processes for their event. This integration with Salesforce eliminated hours of manual data entry. As a result, the event hosted 1,200 attendees and exceeded its fundraising target by 19%, a significant year-over-year increase.


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Dress for Success Indianapolis

Julie Petr

Executive Director


GoFundMe Pro

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