Case Study: Brooklyn Public Library grows online revenue by 14% with GoFundMe Pro

Brooklyn Public Library grew online revenue by 14% with GoFundMe Pro

The Brooklyn Public Library, a large public library system, needed a comprehensive online fundraising suite to support its 61 branches and myriad programs. Its challenge was to find a solution that could streamline its online giving, offer customization to reflect its brand, and improve the overall donor experience. This led them to seek out the services of GoFundMe Pro.

The solution from GoFundMe Pro provided a versatile platform for one-time and recurring giving, peer-to-peer campaigns, and a program designation feature allowing donors to direct their gifts. The results were significant: the library raised over $1 million on the platform, grew its online revenue by 14%, doubled its number of recurring donors, and ran a peer-to-peer campaign that raised 113% of its goal. GoFundMe Pro's tools created a streamlined donor experience that was critical to this success.

Brooklyn Public Library

Lauren Arana

Chief Development Officer