Case Study: Cascade Collision improves payment efficiency and customer experience with GoDaddy POS and Payments

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Preview of the Cascade Collision Case Study

Cascade Collision streamlines payments across 8 Utah locations with GoDaddy

Cascade Collision, a multi-generational auto body repair business with eight locations in Utah, faced challenges with an outdated and inefficient payment processing system. Their old system lacked modern features, prevented transaction itemization, and had unpredictable interchange-plus rates, which hindered transparency for customers and created financial uncertainty. To support their growth and customer-first principles, they sought a modern point of sale solution from GoDaddy.

GoDaddy implemented its Smart Terminal POS, Online Pay Links, and Payments service. This provided Cascade Collision with predictable flat-rate fees, intuitive dual-screen terminals for customers, and the ability to send custom payment links. The solution increased operational efficiency, improved the customer experience with transparent charge breakdowns, and gave the business peace of mind with predictable monthly expenses.


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