Case Study: Frank Porter boosts organic search visibility with Go Up

Frank Porter boosts organic search sessions by 50.2% with Go Up

Frank Porter, an Airbnb property management company and significant industry player, was struggling to dominate search engine results pages and was being outshone by newer brands. They approached the vendor Go Up to place SEO at the core of their website redesign and rebranding journey.

Go Up's solution involved expanding the website with dedicated service pages aligned to targeted keyword clusters and addressing technical debt. The results were impressive, with organic search sessions surging by 50.2% year-on-year within just one month. They secured first-place rankings for numerous highly sought-after terms, significantly increasing the visibility of their services.

Frank Porter