Go Up
73 Case Studies
A Go Up Case Study
Designer Glasses.co.uk, the UK's oldest online designer glasses store, came to the SEO and digital marketing agency Go Up after their website was heavily impacted by Google's core algorithm updates. Their challenge was to restore lost organic keyword rankings and organic traffic by regaining the site's trustworthiness and improving its overall content quality.
Go Up implemented a comprehensive SEO solution that included optimizing brand pages with informational content, adding relevant schema markup, and overhauling metadata. They also created a blog content plan and built high-quality backlinks. As a result, the client's keywords were restored to pre-update levels within three months. Go Up's campaign led to a 300% increase in organic traffic and a 700% increase in total sales for Designer Glasses.co.uk.