Case Study: ABC IVF boosts organic traffic and keyword rankings with Go Up SEO

ABC IVF's SEO Agency | ABC IVF's SEO Case Study

The customer, ABC IVF, a provider of affordable fertility care in the UK, faced the challenge of competing in a crowded search market with limited domain authority. Their goal was to help more people find their services. They partnered with the SEO agency Go Up to improve their online visibility and conversion rates.

Go Up implemented a comprehensive SEO strategy that involved optimizing treatment and clinic location pages, building expertise through a content hub, and securing digital PR. This solution resulted in a 171.2% increase in estimated UK organic traffic and a 90.6% growth in first-page keyword rankings at their peaks within 24 months. Furthermore, ABC IVF reported a 15% increase in sales attributed to organic search within the first year of the campaign.

ABC IVF