Case Study: Apt2B achieves 4× revenue growth with Go Fish Digital’s unified SEO and paid search strategy

Apt2B boosts revenue 4× with Go Fish Digital

Apt2B, a Los Angeles-based furniture retailer, partnered with the vendor Go Fish Digital to increase its market share and drive growth during a post-COVID industry shift. Their challenge was to boost visibility and reignite sales momentum, particularly during the crucial Black Friday and Cyber Monday period.

Go Fish Digital implemented a coordinated strategy combining organic search engine optimization (SEO) and paid search. The solution involved creating niche category pages, targeting high-value keywords, and launching highly segmented and automated paid ad campaigns on Google and Bing. This multi-channel approach resulted in a 4x increase in site-wide revenue, a 264% increase in top-10 search engine rankings, and a 589% growth in paid search revenue for Apt2B.

Apt2B