Glue Up
60 Case Studies
A Glue Up Case Study
Tempe Chamber of Commerce, a local chamber representing nearly 600 businesses and more than 70,000 employees in Tempe, Arizona, needed a modern replacement for its clunky chamber management software (previously WebLink/Atlas). The Chamber faced poor user experience, integration headaches, elongated event workflows, and gaps in member communication — challenges it addressed by adopting the Glue Up platform.
Glue Up implemented an all‑in‑one platform (CRM, event page builder, email campaigns, payments, mobile membership app, etc.) with native integrations and a single shared database, automating renewals, notifications, and member communications. As a result, the Tempe Chamber reports simpler staff onboarding (“rarely spend time training staff”), healthier consolidated contact lists, faster event and campaign execution, and has expanded usage to four client accounts running on Glue Up software.