Case Study: CIO Africa achieves seamless event management and increased membership with Glue Up

How CIO AFRICA continues to win big and manage events seamlessly with Glue Up's all-in-one Event Management software

CIO Africa, a leading association and technology content platform serving senior IT leaders (about 10,000 corporate members and over one million readers), faced resource-heavy, manual event processes for weekly webinars and monthly summits and needed a way to reduce ticketing waste and administrative burden. They selected Glue Up’s all-in-one Event Management software to centralize registration, ticketing and member management while ensuring reliable support during live events.

Glue Up implemented an integrated solution — landing pages, a simple form builder, CRM, attendee check-ins, on-site engagement tracking, community tools and automated certification — backed by a local account manager. The result was streamlined event operations, smoother registration, higher registrants and revenue, reduced cold calling and measurable boosts in membership and engagement metrics (attendance, email open rates, feedback response and social interactions), demonstrating clear impact from Glue Up.

CIO Africa

Melissa Dorsilla

Events Coordinator