Glow New Media
39 Case Studies
A Glow New Media Case Study
The Walton Centre NHS Foundation Trust faced a significant challenge with patient non-attendance, which was wasting millions of appointments and costing £216 million per year, a problem worsened by the COVID-19 crisis. They partnered with Glow New Media to develop a rapid prototype for a patient-facing chatbot, the Walton Neurobot, conceived to manage appointments via natural language chat.
Glow New Media worked closely with the trust to shape the product vision and delivered a complex, rapid prototype in just weeks. This solution allowed the trust to make better decisions about its innovation program by providing a visual tool to engage colleagues. The vendor's user experience approach was described as an incredibly helpful and cost-effective way to realize the idea.