Case Study: Sim Supply boosts international sales by 23% with Glopal

Full store and Ads campaign localization drove global sales of 23% for Sim Supply within 30 days

Sim Supply, a global seller of industrial supplies and equipment, wanted to diversify its ecommerce business beyond the UK and enter new markets with strong sales potential. The company needed a partner that could localize its large and varied SKU range and store experience for each market while also handling international taxes and duties compliance, and it chose Glopal’s Shopping Ads solution.

Glopal implemented full store, SKU, and campaign localization, translating the site into local languages, converting currencies, and integrating import fees and customs management into the cart to show a final localized price. In the first 30 days, Sim Supply increased international sales by 23% and achieved an 8.6x ROAS on international ads, with top markets including Canada, Ireland, Germany, Australia, and the United Kingdom.

Sim Supply

Ryan Carlson

Sim Supply