Case Study: The Snoring Center boosts conversion rates with Globe Runner

The Snoring Center boosts conversions by 31% with Globe Runner

The Snoring Center, a clinic specializing in minimally invasive treatments for snoring and sleep apnea, partnered with Globe Runner to bolster its online presence. A key challenge was improving the readability of its website content, a task made more difficult by a lack of historical digital marketing data prior to 2014.

Globe Runner ran a test by restructuring content blocks and adding a button to the clinic's most visible page. This solution improved the conversion rate for that specific page by over 31%. Tracking across three different goals showed success, and Globe Runner's changes provided a significant cumulative boost to the client's conversions over a several-week period.

The Snoring Center