Case Study: Openbank achieves faster, AI-powered digital banking with Globant

Openbank cuts account opening from 24 days to 20 minutes with Globant

Openbank, Grupo Santander's digital arm, faced the challenge of transforming from a traditional institution into a fully digital bank. Their ambitious goals included building a digital-first experience rapidly, using AI for personalization, balancing regulations with agility, and creating a scalable cloud infrastructure. To address this, they partnered with vendor Globant.

Globant implemented a comprehensive digital ecosystem for Openbank, including a 24/7 contact center, a frictionless digital onboarding process, and AI-powered services like a robo-advisory. This solution delivered significant results: account opening time was reduced from 24 days to 20 minutes, mobile payments surged by 78%, and the customer base doubled to 1.5 million by 2020. Through this strategic partnership with Globant, Openbank was positioned as a global leader in digital banking.

Openbank