Case Study: Cleanroom Connection boosts national visibility and organic traffic with GlobalSpex

EnviroShield Products, Inc boosts organic visibility 259% with GlobalSpex

EnviroShield Products, Inc, a B2B distributor of cleanroom supplies, partnered with vendor GlobalSpex to address its limited digital infrastructure for national growth. The company faced challenges including a slow, dated website that hurt search rankings, a lack of structured data, indexing gaps for key product pages, and an ineffective content strategy, all while spending significantly on Google Ads with unclear ROI.

GlobalSpex implemented a complete website rebuild on WordPress with WooCommerce, followed by a comprehensive SEO and technical optimization program. This included implementing structured data, creating a targeted content strategy, and providing ongoing website management. As a result, the client achieved top national rankings for over 20 keywords, a 259% increase in ChatGPT referral traffic, validated schema on 240 product pages, and a 56% increase in site performance, all within five months of the rebuild.

EnviroShield Products, Inc