Case Study: Seminal achieves rapid global hiring and streamlined contractor payments with Globalization Partners (G-P Meridian Contractor™)

Seminal’s Global Team Brings Copyright Protection to Brands Far and Wide

Seminal, a Melbourne‑headquartered online marketplace and the first global copyright management solution for artists, estates, and galleries with 50+ professionals, needed to hire sales and product talent outside Australia to enter new markets but faced administrative hurdles around compliance, payments, and contract management. To address this, Seminal partnered with Globalization Partners and implemented G-P Meridian Contractor™.

Using Globalization Partners’ G-P Meridian Contractor™, Seminal can onboard and pay contractors in 180+ countries in minutes, generate customizable contracts with e‑signing, and use secure, consolidated invoicing. The solution eliminated billing errors, improved contractor satisfaction, sped up onboarding, and saved time and resources—helping Seminal accelerate its global expansion and manage its international workforce more efficiently.

Seminal

Georgia Uebergang

Chief Financial Officer