Case Study: PepsiCo accelerates research and decision-making with GlobalData AI Hub

PepsiCo accelerates research and decision-making with GlobalData intelligence through AI Hub

PepsiCo's Global Business Services team faced a challenge in efficiently accessing market insights. Their process for searching, reviewing, and summarizing large volumes of industry data was time-consuming. They needed a faster way to prepare analysis reports, extract relevant data points, and support stakeholders with well-contextualized insights, all while requiring AI-generated outputs grounded in proprietary data from their vendor, GlobalData.

GlobalData implemented its AI Hub solution, powered by its AI analyst Ava. This tool understands plain language questions to search GlobalData's proprietary datasets and return structured, cited insights. As a result, PepsiCo accelerated its market analysis by quickly generating industry trend summaries, significantly reduced time spent on manual research, and improved the speed and credibility of its information delivery to stakeholders.

PepsiCo