Case Study: a top 10 pharma company improves licensing productivity with GlobalData

Leading Pharma Company - Customer Case Study

GlobalData worked with a top 10 pharma company that wanted to benchmark and improve its global productivity for in-licensing deals against industry peers. The client needed a detailed market landscape and a process optimization study to identify its specific bottlenecks and areas for enhancement.

To address this, GlobalData conducted 25 interviews with former licensing executives and performed extensive secondary research. The solution delivered a framework analyzing the client's bottlenecks, benchmark data, and best practices for enhancing productivity. The recommendations were so well-received that they were presented by the Global Head of Partnering and forwarded directly to the CEO for implementation.