Case Study: WeShoes boosts e-commerce conversions with Globalbit's mobile-first, psychology-driven redesign

WeShoes boosts mobile e-commerce with Globalbit in 4 months

WeShoes, Israel's largest shoe retailer with over 70 physical stores, faced a significant challenge with its outdated e-commerce platform. The website failed to convert its high mobile traffic, provided a poor experience across more than 20 distinct brands, and did not effectively sell products, resulting in minimal online revenue. Globalbit was engaged to redesign the entire digital experience.

Globalbit implemented a mobile-first, behavioral psychology-driven solution that included a redesigned UX/UI, a multi-brand design system, and conversion-focused architecture. Key features addressed fit anxiety, utilized right-to-left scanning patterns, and incorporated social proof to turn browsing into buying. The result was a transformation of the online platform into a primary sales channel that successfully unified the numerous brands and capitalized on the 70% mobile traffic.

WeShoes