Case Study: Red Hen Baking Company reduces waste and boosts sales with GlobalBake

Reduced waste and improved sales sees investment recouped in less than six months

Red Hen Baking Company, an artisan bakery in Vermont, faced the challenge of improving operational efficiency and reducing the high rate of product returns from their wholesale customers. Their manual forecasting methods made it difficult to accurately match production with daily demand, which was their primary business problem. To address this, they turned to vendor GlobalBake and implemented its sales history and forecasting software.

The solution from GlobalBake provided accurate predictions that helped Red Hen better align its supply with customer demand. The results were a rapid reduction in returns below their 10% target and a significant 24% increase in sales, which the owner attributed partly to the software. This also helped double their profit margin, and the investment in the GlobalBake system was recouped in under six months.

Red Hen Baking Company

Randy George

President