Case Study: Uncornered expands its national impact on gun violence with Global Prairie

Uncornered expands donor support with Global Prairie’s national messaging strategy

Uncornered, an organization with a unique model for ending the cycle of gun violence in communities, sought to expand its impact from Boston to more cities across the United States. Their challenge was to articulate their purpose and demonstrate their proven impact to reach critical new audiences. They partnered with the vendor Global Prairie for a comprehensive brand, messaging, and amplification strategy.

Global Prairie developed a multi-pronged strategy that harnessed the power of storytelling and data. They created compelling messaging that highlighted the stories of program participants, which was then amplified through stakeholder engagement, grassroots advocacy, and earned, owned, and paid media channels. This solution delivered tangible results, including the successful launch of Uncornered's social media channel, increased donor and public support, and measurable growth in the nonprofit's influence and impact across the cities it serves.

Uncornered