Case Study: Paul’s Boutique boosts international revenue with Global-e

Astley Clarke - Customer Case Study

Astley Clarke partnered with Global-e to overcome common cross-border ecommerce barriers that were limiting international growth, including high shipping costs, lack of duty and tax prepayment at checkout, and limited currency and payment method support. The goal was to deliver overseas shoppers the same seamless, localized experience as domestic customers while increasing international online sales.

Global-e provided a fully localized cross-border ecommerce solution, enabling Astley Clarke to sell in local currencies, offer preferred payment methods, pre-calculate duties and taxes at checkout, support multiple languages, and provide attractive shipping and local returns options. As a result, the brand expanded its international reach and saw measurable improvements in global performance, including higher conversion and revenue from international customers.

Astley Clarke

Scott Thomson

Chief Executive Officer