Case Study: Deckers Brands improves workflow visibility and Jira collaboration with Gliffy Project

Deckers Brands - Customer Case Study

Gliffy's customer, Deckers Brands, a global footwear company with brands like Ugg and Teva, faced the challenge of managing complex development projects with a geographically dispersed team. Jesse Carstens, Senior Manager of eCommerce Operations & Technology, needed a way to reduce friction in processes like their "buy online/pick up in store" feature and improve communication between team members located around the world.

Using the Gliffy Project visual execution tool, Deckers uploaded flowcharts of their processes and added hotspots that automatically linked to Jira tickets. This solution provided a central visual reference that gave the team a clear picture of dependencies and progress, making it easy to see the overall health of a product and streamlining story sessions. The implementation by Gliffy improved team alignment and provided a valuable shortcut for preparing status reports.

Deckers Brands

Jesse Carstens

Order Fulfillment Manager