Case Study: Consulting Company Gains M&A Insights with GLG Surveys

Consulting Company - Customer Case Study

Consulting Company engaged GLG to help quickly understand how COVID-19 was affecting companies financially across industries and how those changes were influencing M&A strategy planning. The client needed timely insights from M&A experts at different seniority levels for an upcoming board-level forum, using GLG Surveys.

GLG designed and delivered a flash survey targeting 154 M&A experts, including C-suite executives, business unit/general managers, and VP/director equivalents, all actively involved in M&A strategy. GLG provided 154 responses within three days, giving Consulting Company the insights needed for a board presentation and an internal study on the impact of COVID-19 on corporate M&A.