Case Study: New Blood Interactive grows its gaming audience with Gleam

A Gleam Case Study

New Blood Interactive drives 2.6M actions in 9 years with Gleam

New Blood Interactive, an indie video game publisher, sought to grow its email list and social media following in a cost-effective way to engage its dedicated community. They turned to Gleam and used its Competitions product to run targeted giveaways.

By leveraging Gleam's platform to offer prizes their audience genuinely wanted, such as custom PCs and game merchandise, New Blood Interactive achieved significant results over nine years. Gleam helped them run 35 campaigns that generated over 2.6 million actions and nearly 200,000 users, effectively building their audience with minimal investment.


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