Case Study: Jane.com achieves constant growth and customer acquisition with Gleam giveaways

Jane drives 4.1M actions in 2 years with Gleam

The customer, Jane.com, an e-commerce marketplace, faced the challenge of consistently acquiring new customers and standing out in a crowded online retail space. To overcome this, they partnered with the vendor Gleam and used its Competitions product to run an ongoing giveaway strategy.

Gleam's solution enabled Jane.com to execute weekly, co-branded giveaways that incentivized user actions like social media follows and app downloads. This strategy drove massive engagement, resulting in over 4.16 million actions and significant site traffic over two years, effectively generating leads and increasing sales for the customer.

Jane