Case Study: Trees for the Future achieves 819% crypto donation growth with The Giving Block

How NFT Campaigns and The Giving Block Widget Helped Trees for the Future Grow Crypto Donations 819% Year-Over-Year

Trees for the Future, a regenerative agroforestry nonprofit founded in 1989, wanted to expand crypto fundraising after seeing potential among environmentally minded donors. In 2019, they turned to The Giving Block for crypto donation technology and strategy, including an embedded widget, because their early efforts were limited to simply announcing that they accepted crypto on social media.

The Giving Block helped Trees for the Future launch more effective crypto and NFT fundraising campaigns, while also providing privacy-focused donation tools and ongoing client support. As a result, the organization raised $56,000 in crypto in 2020 and $515,000 in 2021, an 819% year-over-year increase, with crypto reaching 30% of their individual giving portfolio and helping fund millions of trees, carbon sequestration, and support for farmers.

Trees for the Future

Alexa Castellano

Individual Giving Associate