Givex Corporation
35 Case Studies
A Givex Corporation Case Study
MGM Cotai, a luxury resort in Macau, faced challenges with an antiquated paper voucher system used for its major Oktoberfest event, which delayed service. They needed a cashless payment solution that was compatible with their existing POS system. They approached Givex Corporation for its stored value technology expertise.
Givex implemented a cashless payment system using wristbands encoded with Givex numbers, which integrated with the hotel's existing POS. This solution allowed MGM Cotai to increase the number of Oktoberfest attendees while significantly shortening queues at the bar, leading to enhanced customer service. Initial figures showed an increase in revenue compared to the old paper vouchers, and Givex provided extensive reporting to track the program's performance.