Case Study: Jackson State University raises $110K through crowdfunding with GiveSmart

Jackson State University - Customer Case Study

Jackson State University sought to increase donations for its student services department. To achieve this, they needed a way to leverage their students' social networks and allow donors to give to specific departments. They partnered with GiveSmart to implement a crowdfunding campaign solution.

GiveSmart created a platform featuring department-specific giving pages and a competitive element where groups like fraternities and sororities could compete to raise the most funds. This solution, combined with automated thank-you messages, helped foster communication and encourage donations. As a result, Jackson State University raised over $110,000 from 1,288 supporters.

Jackson State University

Monica Lewis

Annual Fund Director