Case Study: Stroke Association raises £153,678 with GivePanel

Stroke Association raises £153,678 with GivePanel’s Facebook Challenge

The Stroke Association, a UK charity supporting stroke survivors, sought to build a new digital fundraising revenue stream. As a medium-sized organization with a small team, they faced challenges in moving beyond in-person events and needed a way to effectively manage and scale their efforts on Facebook. They partnered with GivePanel to leverage its platform for running Facebook Challenges.

Using GivePanel, the Stroke Association implemented the Skip for Stroke Facebook Challenge. The solution included strategic advertising, community building with expert moderation, and the use of GivePanel's features for registration, data capture, and supporter engagement. This approach resulted in £153,678 raised, a 6.2:1 ROI, and the recruitment of 3,000 new supporters. GivePanel enabled the small team to transform Facebook into a major income stream, raising over one million pounds since beginning their partnership.

Stroke Association