Case Study: Knit for Food raises $265K with Givebutter

Knit for Food raises $265K with Givebutter in a 12-hour knit-a-thon

Knit for Food, a fundraising initiative started by knitwear designer Laura Nelkin, sought to raise money and awareness for food insecurity. Facing her first major fundraising effort, she needed a simple and effective platform to host a virtual 12-hour knitting marathon and manage donations for four major hunger relief organizations. She turned to Givebutter to power her peer-to-peer fundraising campaign.

Using the Givebutter platform, Knit for Food created a streamlined campaign page that clearly communicated its mission and partners. The solution enabled over 700 fundraisers to rally a broad community of small-dollar donors. The results were exceptional: the initiative surpassed its initial goal to raise over $265,000 from more than 5,000 supporters, demonstrating the powerful impact of Givebutter in facilitating accessible and successful community fundraising.

Knit for Food