Case Study: Illumination Foundation raises over $100K with Givebutter

Illumination Foundation raises over $100K with Givebutter

The Illumination Foundation, a nonprofit working to disrupt the cycle of homelessness, faced the challenge of replacing its major annual in-person fundraising carnival due to COVID-19 restrictions. They needed a new, engaging virtual strategy to raise critical funds for their Children and Family Programs and turned to Givebutter to build their campaign.

Using the Givebutter platform, the Illumination Foundation created the "Housing Heroes" peer-to-peer fundraising campaign. The solution included a dynamic campaign page with progress-tracking graphics, integrated videos, and tools to easily showcase sponsors and empower team fundraisers. This strategy, supported by Givebutter’s user-friendly features, led them to surpass their goal, raising over $100,000 from 105 supporters to directly fund case management, behavioral health, and educational services.

Illumination Foundation