Case Study: 3 Dollar Challenge raises $75K for college student wellness with Givebutter

3 Dollar Challenge raises $75K with Givebutter

The 3 Dollar Challenge, a grassroots fundraising initiative founded by college students, partnered with The Reflect Organization to raise funds for college student mental wellness and suicide prevention. Their challenge was to find a fundraising platform that was highly accessible, particularly for younger donors, and could effectively manage a campaign driven by small, individual donations and social media engagement. They turned to Givebutter to utilize its fundraising pages and team fundraising features.

Givebutter provided a solution with its platform that featured Venmo integration and QR codes, making donations incredibly easy. The key to their success was leveraging Givebutter's team fundraising functionality, which allowed them to create a network of over 50 teams from college Greek life organizations to drive participation. Using Givebutter, they raised $7,000 from 655 supporters as part of their larger $75,000 campaign goal, demonstrating the powerful impact of mobilizing a community around small donations.

3 Dollar Challenge