Case Study: 101 Constitution achieves a modern, upscale brand with Girvin

101 Constitution refreshes branding across signage and print with Girvin

The customer, 101 Constitution, a prestigious commercial office building in Washington DC, faced a challenge with its outdated branding strategy which did not match its premier location and superb craftsmanship. The vendor, Girvin, was engaged to provide strategic branding and design services to address this issue.

Girvin implemented a modern, strategically focused brand design package to convey the building's prestige and understated elegance. The solution was developed in collaboration with the investment team and building managers and was applied across signage, digital, and print applications, resulting in a more upscale leasing representation for the property.

101 Constitution