Case Study: Stellantis Mexico doubles lead-to-sale conversion with giosg

Stellantis Mexico Doubles Lead-to-Sale Conversion Using the Best of AI-Powered Solutions

Stellantis Mexico, part of one of the world’s largest car manufacturers, wanted to improve digital lead management and turn more online interest into sales. Working with giosg, the team looked for a better way to generate, qualify, and route leads while engaging customers in real time and reducing delays in follow-up.

giosg implemented AI-powered lead scoring with two-way CRM integration, targeted website interactions, and an AI Assistant to handle routine inquiries. The result was a 2x increase in lead-to-sale conversion, more qualified leads, improved dealer prioritization of high-intent prospects, and better visibility into campaign performance to optimize media spend and streamline lead handling across teams.

Stellantis

Carlos Barragan

Head of Digital Marketing